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McCombs Alumni Network | Connect
  • ABSAP Conference

    July 11-13, 2012
    Austin, TX

  • ABSAP Members

    Having fun at last year's conference

  • ABSAP Members

    More fun from last year

ABSAP 11th Annual Conference

The registration fee is $450, which includes breakfasts, lunches, receptions, a BBQ dinner with drinks and entertainment, and all conference materials.

ABSAP logo Register Today: July 11-13, 2012. The McCombs School of Business at The University of Texas at Austin is looking forward to hosting our colleagues at the 11th Annual Association of Business School Alumni Professionals Conference. We look forward to seeing you!

Pre-Conference Event: July 10, 6-8 p.m.
Invite your school’s local graduates to network with your staff and alumni from top tier business schools at the Joint Alumni Networking Reception and Speaking Engagement (for member schools, see membership tab below). Professor John Daly from the UT College of Communication will speak about "Advocacy: Championing Ideas and Influencing Others." Please direct your alumni to register here ($20 per attendee). The event is free for ABSAP conference participants.

Agenda

Daily Agenda

All sessions in the AT&T Executive Education and Conference Center, Room 203, unless otherwise noted

Wednesday, July 11, 2012

8:00-8:50 a.m. (M2 Lobby)
Registration & Continental Breakfast

8:00-8:30 a.m.
New Member Orientation & Breakfast

 Janice Headley, Kelley School of Business, Indiana University

8:50-9:00 a.m.
Welcome

Keary Kinch, The University of Texas at Austin, McCombs School of Business

9:00-10:00 a.m.
Session #1

Collaborating with Key University Divisions
Meg Roundy, Haas School of Business, University of California, Berkeley

10:00-10:15 a.m.
Break

10:15-11:15 a.m.
Session #2 – Concurrent Breakout Sessions

 

 

 Best Practices in Engaging Different Degree Constituencies-Comparing Apples to Airplanes

Breakout #1 – Full-Time MBA Alumni (Room 201)
   Moderators:
   Christopher Harrer, Marshall School of Business, University of Southern California
   Sarah Marchitto, Stern School of Business, New York University

Breakout #2 – Part-Time And International MBA Alumni (Room 202)     
   Moderators:
   Lisa Brown, Stanford Graduate School of Business, Stanford University
   Meg Roundy, Haas School of Business, University of California, Berkeley

Breakout #3 – Undergraduate Alumni(Room 203)
   Moderators:
   John D. Pine, Goizueta Business School, Emory University
   Rosetta Clay, Robert H. Smith School of Business, University of Maryland

11:30 a.m.-1:00 p.m.  (Conference Room 301)
Lunch
11:30-12:30 Lunch
12:30-1:00 ABSAP Council Meeting

 

Facilitated Table Topics (Reunions, Alumni Chapters, Building Successful Events)
Council Business and Voting

1:00-1:15 p.m.
Break

1:15-2:15 p.m.
Session #3 – Concurrent Breakout Sessions
(See Session #2)

Best Practices in Engaging Different Degree Constituencies-Comparing Apples to Airplanes

2:15-2:30 p.m.
Break

2:30-3:30 p.m.
Session #4

What’s the Deal with Alumni Data, Anyway?
Moderator:
Keary Kinch, McCombs School of Business, The University of Texas at Austin
Panelists:

Mark Werner, iModules; Rex Petrasko, PCI, Inc.; Brent Grinna, EverTrue

3:30 p.m.
Adjourn

4:15-6:30 p.m.
Reception at the Red McCombs Red Zone, Darrell K. Royal-Texas Memorial Stadium

4:15 Bus Departs AT&T Center (Whitis Ave. Entrance)

Thursday, July 12, 2012

8:00-9:00 a.m. (M2 Lobby)
Continental Breakfast & Networking

9:00-10:00 a.m.
Session #5

Events that Inspire Engagement and Giving
Moderators:

Tracy McCabe, College of Business, University of Illinois
Rochelle Reeves, Kelley School of Business, Indiana University

10:00-10:15 a.m.

Break

10:15-11:15 a.m.
Session #6

Engaging Faculty and Staff
Moderator:
Rochelle Reeves, Kelley School of Business, Indiana University

11:15-11:30 a.m.
Break

11:30 a.m.-1:00 p.m.  (Conference Room 301)
Lunch & Keynote

 John Hill, LinkedIn

1:00-1:15 p.m.
Break

1:15-2:15 p.m.
Session #7

TWEET This, LIKE That, FOLLOW Us: #SocialMedia Best Practices and Lessons Learned
Moderator:

Treshea N. Wade, Tepper School of Business, Carnegie Mellon University
Panelists:

John Hill, LinkedIn
John D. Pine, Goizueta Business School, Emory University
Benjamin H. Simmons, The George Washington University School of Business
David Wenger, McCombs School of Business, The University of Texas at Austin

2:15-2:30 p.m.
Break

2:30-3:30 p.m.
Session #8

Before you hit the “Send” button: Insights on engaging with email
Moderator:
Krista Peterson, Foster School of Business, University of Washington
Panelists:
Andrew Magnuson, Blackbaud, Inc.

 

3:30 p.m.
Adjourn

4:30-8:15 p.m.
BBQ Dinner and Live Music at the Salt Lick BBQ

4:30 Bus Departs AT&T Center (University St. Entrance)

Friday, July 13, 2012

8:00-9:30 a.m. (Salons AB)
Breakfast & Awards

9:30-9:45 a.m.
Break

9:45-11:15 a.m.
Session #9

The Final Word:  The Best Takeaways from ABSAP 2012
Moderator:

Keary Kinch, McCombs School of Business, The University of Texas at Austin

11:15-11:30 a.m.
Farewell and Preview of ABSAP Conference 2013

Farewell:
Rosetta Clay, Robert H. Smith School of Business, University of Maryland
ABSAP Advisory Council Member
Preview:
Tracy McCabe, College of Business, University of Illinois

11:30 a.m.
Conference Concludes

Session Topics

 Summary

  • Collaborating with key university divisions: development, central alumni relations, program offices, career services and admissions
  • Evolving from transactional relationships to engaged relationships (breakouts for full-time MBA alumni, part-time and international MBA alumni, and undergraduate alumni)
  • Events that inspire engagement and giving
  • Data directories
  • Engaging faculty and staff in alumni relations
  • Insights from a LinkedIn executive
  • Social media best practices and ROI
  • Successful strategies for alumni giving participation
  • Email/online communications: managing lists, content, integration, measurement and metrics influencers

Descriptions

We are still finalizing the conference session descriptions. Check back soon for more details.

New Member Orientation

If this is your first ABSAP conference, whether you’re new to business alumni relations or an older-timer who has never made it to a conference before, please plan to attend this brief and casual session. An overview of the ABSAP website will be provided, and at the end you’ll be connected with your “buddy” for the conference, if you’ve requested one.

Moderator:
Janice Headley, Kelley School of Business, Indiana University
---

Session #1: Collaborating with Key University Divisions

Be prepared to share your successes and funniest stories in this interactive and engaging session!  There will be a quick brainstorming discussion, followed by group discussions sharing best practices for collaborating with key constituencies within the University, the School (Admissions Offices, Program Offices, Executive Development, Faculty, Centers, Student Groups, Career Management/Services and Dean’s Office), and Alumni Relations (Alumni Affairs, Annual Fund, Corporate and Foundation Relations, Major Gift Officers, and Alumni Council).

Moderator:
Meg Roundy, Haas School of Business, University of California, Berkeley
---

Session #2:  Best Practices in Engaging Different Degree Constituencies-Comparing Apples to Airplanes

Panelists will facilitate round table discussions regarding the differences in relationships, community and giving levels in three major key degree constituency groups:

  • Undergraduate
  • Full-time MBA
  • Part-time MBA
Round tables will focus on sharing best practices on engaging these constituencies, and will also concentrate on evolving transactional relationships to engaged relationships.

Breakout #1 – Full-Time MBA Alumni
Moderators:

Christopher Harrer
, Marshall School of Business, University of Southern California
Sarah Marchitto
, Stern School of Business, New York University

Breakout #2 – Part-Time And International MBA Alumni
Moderators:

Lisa Brown
, Stanford Graduate School of Business, Stanford University
Meg Roundy
, Haas School of Business, University of California, Berkeley

 

Breakout #3 – Undergraduate Alumni
Moderators:
John Pine, Goizueta Business School, Emory University
Rosetta Clay
, Robert H. Smith School of Business, University of Maryland
---

Wednesday Lunch Roundtables

Facilitated Table Topics:
  • Reunions
  • Alumni Chapters
  • Building successful events
---

Session #3:  Best Practices in Engaging Different Degree Constituencies-Comparing Apples to Airplanes

(See Session #2)
---

Session #4: What’s the Deal with Alumni Data, Anyway?

"Those pesky alumni. They move, get married, start new companies-- and don’t even get me started about email addresses! And if one more faculty member tells me I should just look them up on LinkedIn..." Don’t get mad-- test both old-school and new-school channels to communicate to your alumni. Don’t rely on one solution-- your alumni are not homogenous, so don’t expect your data solution to be! These three panelists will explore the challenges inherent with business alumni.

Moderator:
Keary Kinch, McCombs School of Business, The University of Texas at Austin

Panelists:
Mark Werner, Director of Product Management, iModules

Rex Petrasko, Executive Vice President, PCI, Inc.
Brent Grinna, Founder and CEO, EverTrue

 

---

Session #5: Events that Inspire Engagement and Giving

Our moderators tee off an interactive discussion of event models that correlate directly to giving. Beyond the donor dinner, group discussion will address how creative combinations and innovative twists on traditional alumni and student events can yield meaningful financial results. We’ll also discuss qualities and techniques to leverage engaged alums as high-impact event planners and fundraisers for your school.

Moderators:
Tracy McCabe
, College of Business, University of Illinois
Rochelle Reeves
, Kelley School of Business, Indiana University
---

Session #6: Engaging Faculty and Staff

We spend time developing strategies to engage alumni and students - from events to career services to mentoring and meaningful volunteer roles. We try to build pride and raise money. Then a board member asks "What are you doing with faculty? staff? parents? prospective students? the daughter of a friend of my sister's who needs a job..." Let's tackle faculty and staff this year. They can be a valuable resource to us, when they understand the valuable resource we can be to them. Be prepared to discuss what works and what doesn't, perhaps building on challenges and opportunities identified in the Session #3 breakouts.

Moderators:
Rochelle Reeves, Kelley School of Business, Indiana University
---

Wednesday Lunch Speaker

John Hill, LinkedIn
John Hill is the Higher Education Evangelist for LinkedIn. Hill speaks internationally to Higher Education professionals, students and alumni on how to utilize social media effectively. He's given 500 presentations over the last four years on social media's impact on the job search, networking and personal branding.  Prior to joining LinkedIn, Hill was the director of alumni career services and internship development at Michigan State University. He also worked as associate editor/online editor for Athlon Sports and market development manager for Gannett.

---

Session #7: TWEET This, LIKE That, FOLLOW Us: #SocialMedia Best Practices and Lessons Learned

Nowadays, social media is a tool that can no longer be ignored—but it can be challenging to identify a path to success. How do you monitor and create all of that conversation? How do you keep your community engaged? LinkedIn or Facebook? From apps to tweets, this panel will provide an overview of best practices and perhaps more importantly, lessons learned regarding social media usage within the alumni community and how to yield the best ROI. Got questions? Share them in advance! Tweet all of your questions using #iABSAP or email tresheaw@andrew.cmu.edu.

Moderator:
Treshea N. Wade, Tepper School of Business, Carnegie Mellon University

Panelists:
John Hill, LinkedIn

John D. Pine, Goizueta Business School, Emory University
Benjamin H. Simmons, The George Washington University School of Business
David Wenger, McCombs School of Business, The University of Texas at Austin

---

Session #8: Before you hit the “Send” button: Insights on engaging with email

There’s more—much more—to a strong email campaign than good copy and a compelling subject line. We’ll explore usability, segmentation, analytics, and additional factors you can use to maximize your email campaigns. And, we’ll look to each of you for examples of successes and lessons learned from your own outreach with technology’s old-school form of communication.

Moderator:
Krista Peterson
, Foster School of Business, University of Washington

Panelists:
Andrew Magnuson, Senior Strategy Consultant, Blackbaud, Inc.
---

Session #9: The Final Word: The Best Takeaways from ABSAP 2012

Don’t miss THE FINAL WORD – a wrap-up of the Big Ideas from ABSAP 2012!  You can only attend 
one session at a time – come and hear from your peers about the sessions you  missed, share you
own thoughts.  Go back to work on Monday energized and armed with all of the big ideas from the conference!

Moderator:
Keary Kinch
, McCombs School of Business, The University of Texas at Austin

 

Hotel Information

Reservation Information

We invite you to stay at our premier hotel and conference center:

AT&T Executive Education and Conference Center
1900 University Avenue (at Martin Luther King Blvd.)
Austin, TX 78705
Map and parking information 

Reservations: 512-475-7505 or 877-744-8822 (toll free) or via internet at http://www.meetattexas.com/
Room Block Dates: Nights of July 10, 11, and 12
Special Conference Rate: $169
Room Block Deadline: June 26, 2012
Refer to the Association of Business Schoool Alumni Professionals (ABSAP) to receive this special rate.

If the room block sells out, or if you prefer a different location, you can search this list of area hotels.

Restaurants and Entertainment

You will most likely want to visit your favorite restaurants, museums and music venues while you are in Austin. Here is a brief list of recommendations and resources.

Membership

Membership in ABSAP is limited to the top-30 full-time MBA programs (as defined by BW) and the top-30 undergrad programs (as defined by USNWR). Dues are $250 per year, per school. Not a member? Contact Rochelle Reeves, Chair of Membership, to join or learn more. You may also contact Rochelle if you would like to "bundle" your membership fee with your first registration fee.

Current Members

  • Brigham Young University, Marriott School of Management
  • Carnegie Mellon University, Tepper School of Business
  • Columbia University, Columbia Business School
  • Emory University, Goizueta Business School
  • Florida State University, College of Business
  • George Washington University, School of Business
  • Georgetown University, McDonough School of Business
  • Indiana University, Kelley School of Business
  • Michigan State University, Broad College of Business
  • New York University, Stern School of Business
  • Notre Dame University, Mendoza College of Business
  • Ohio State University, Fisher College of Business
  • Pennsylvania State University, Smeal College of Business
  • Perdue University, Krannert School of Management
  • Rice University, Jones Graduate School of Business
  • Stanford University, Graduate School of Business
  • Texas A&M University, Mays School of Business
  • University of Arizona, Eller College of Management
  • University of Arkansas, Walton College of Business
  • University of California-Berkeley, Hass School of Business
  • University of California-Irvine, Merage School of Business
  • University of California-Los Angeles, Anderson School of Management
  • University of Chicago, Booth School of Business
  • University of Colorado-Boulder, Leeds School of Business
  • University of Florida, Hough Graduate School of Business
  • University of Florida, Warrington College of Business Administration
  • University of Georgia, Terry College of Business
  • University of Illinois-Urbana Champaign, College of Business
  • University of Iowa, Tippie College of Business
  • University of Maryland, Smith School of Business
  • University of Michigan, Ross School of Business
  • University of Minnesota, Carlson School of Management
  • University of North Carolina, Kenan-Flagler Business School
  • University of Notre Dame, Mendoza College of Business
  • University of Rochester, Simon Graduate School of Business
  • University of Southern California, Marshall School of Business
  • University of Texas at Austin, McCombs School of Business
  • University of Washington, Foster School of Business 
  • University of Wisconsin-Madison, Wisconsin School of Business
  • Washington University in St Louis, Olin Business School

Attendee List

Attendees as of 7/3/2012

First Name
Last Name
Title Business School
University
Jennifer Allen Associate Director Terry College of Business University of Georgia
Jennifer Banzon Associate Director of Business Systems UCLA Anderson School of Management UCLA
Nancy Barter Sr. Associate Director of Development Olin Business School Washington University in St. Louis
Katie Beaudet Coordinator Carlson School of Management University of Minnesota
Paula Besson Associate Director, Alumni Affairs College of Business University of Illinois
Meghan Bollens Associate Director, Alumni Relations Tepper School of Business Carnegie Mellon University
Amanda Brantner Assistant Director of Alumni Affairs College of Business at ILLINOIS University of Illinois
Joy Brown Kirst Director of Alumni & Corporate Relations Jones Graduate School of Business Rice University
Matt Bunker MBA Alumni Manager Marriott School of Management Brigham Young University
Rosetta Clay Director, Alumni Programs Robert H. Smith School of Business University of Maryland
Michelle Davis Asst Dir, Alumni Relations/Annual Giving Ross School of Business University of Michigan
Susan Deckelboim Alumni Relations Coordinator Robert H. Smith School of Business University of Maryland
Josh DeMott Alumni Relations Specialist Jones Graduate School of Business Rice University
Joshua Ellison Alumni Relations Coordinator Mays Business School Texas A&M University
Jennifer Eury Director Alumni Relations Smeal College Penn State University
Janice French Assistant Director Tepper School of Business Carnegie Mellon University
Kate Gruschow Senior Associate Director of Development Simon School of Business University of Rochester
Stephanie Hagel Associate Director Carlson School of Management University of Minnesota
Christopher Harrer Senior Director Alumni Relations Marshall School of Business University of Southern California
Janice Headley Sr. Associate Director, Alumni Relations Kelley School of Business Indiana University
Jennifer Jacovsky Associate Director, Alumni Relations Columbia Business School Columbia University
Jennifer Kitchen Associate Director for Events Foster School of Business University of Washington
Leah Kuppersmith Director of Alumni Relations George Washington School of Business George Washington University
Rebecca Lakkis Associate Director of Alumni Engagement & Annual Giving Warrington College of Business Administration University of Florida
Steffani Lautenschlager Associate Director of Development Olin Business School Washington University in St. Louis
Matthew Lewis Director, External Affairs McDonough School of Business Georgetown University
Barbra Marangell Director, Alumni Relations Paul Merage School of Business University of California, Irvine
Sarah Marchitto Director, Alumni Relations Stern School of Business New York University
Patricia Maurer Senior Director of Alumni Relations Fisher College of Business The Ohio State University
Tracy McCabe Assistant Dean College of Business University of Illinois
Leslie Mille Director, External Relations College of Business The Florida State University
Sarah Murray Director of Alumni Relations School of Management Boston University
Catherine Nichols Associate Director, Alumni Relations Kenan-Flagler UNC
Anne Obst External Relations Coordinator Carlson School of Management University of Minnesota
Carrie Olson Associate Director, Alumni Relations Wisconsin School of Business University of Wisconsin - Madison
Lisa Owens-Brown Senior Associate Director Stanford GSB Stanford University
Krista Peterson Associate Director, Alumni Engagement Foster School of Business University of Washington
John Pine Associate Director, Alumni Relations Goizueta Business School Emory University
Julia Pollack Assistant Director, Alumni Relations MIT Sloan School of Management MIT
Karen Poore Director of Alumni Relations Krannert School of Management Purdue University
Rochelle Reeves Director of Alumni Relations Kelley School of Business Indiana University
Meg Roundy Assoc Director, Student-Alumni Relations Haas School of Business University of California, Berkeley
Michelle Santoro Asst. Dir. Alumni Clubs & Global Outreach Columbia Business School Columbia University
Mike Schmeckebier Assoc. Dir., Alum. Rels. & Career Srvcs. Kelley School of Business Indiana University
Benjamin Simmons Executive Assistant, Alumni Programs GW School of Business George Washington University
Christine Smith Alumni Officer Terry College of Business UGA
Lauren Smith Alumni Relations Officer Stanford GSB Stanford University
Brian Stern Sr. Associate Director, Alumni Relations Stern School of Business New York University
Heather Strasser Director of Alumni Relations Eller University of Arizona
Jennifer Tobin Associate Director, Alumni Affairs Chicago Booth University of Chicago
Johnie Tucker Director of Annual Giving
Terry College of Business University of Georgia
Nicole Ver Kuilen Development Summer Intern Ross School of Business University of Michigan
Treshea Wade Manager, Online Services and Marketing Tepper School of Business Carnegie Mellon University
Mary Wagner Alumni Relations Coordinator Robert H. Smith School of Business University of Maryland
Nicole Weitkamp Assistant Director of Alumni Affairs Chicago Booth University of Chicago
Vicki Wittenberg Director of Alumni Relations Tippie College of Business University of Iowa
Robert Young Director of Alumni Relations- UF MBA Hough Graduate School of Business University of Florida