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Jerry Han

Jerry Han

Teaching Assistant

Department
Marketing

Biography

Jerry Han is a doctoral student in the Marketing department at the University of Texas at Austin. He received a B.S. degree in Business Administration from Seoul National University in 2010. He also received a M.S. degree in Marketing from Seoul National University, where he worked with professor Kiwan Park. His current research interests are in two areas. First, he is investigating how certain negative emotions, such as disgust, can affect people's evaluation of certain products in a positive way. Next, he is conducting research on consumer's future time perception. Specifically, he looks at factors that affect people's duration perceptions of future experiences. Jerry is an avid fan of the Detroit Tigers (MLB) and San Antonio Spurs (NBA). He also likes to spend time playing the guitar.

Page last updated: 7/29/2014