What they do : Ortho Kinematics is in the business of spine motion analysis and diagnostic services by utilizing its proprietary KineGraph VMA Technology – an inexpensive hardware add-on to standard fluoroscopy imaging that works in conjunction with the company’s Motion Normalizer and image recognition software. All of this combines to create a short test, with little or no discomfort for the patient, which provides spine clinicians with a wealth of information to assist them in diagnosing and treating back and neck pain.
How we helped : Ortho Kinematics had already begun generating revenue through the smaller clinical research organization (CRO) market when they came to TVL, but we helped analyze the much larger market comprising pain management professionals such as chiropractors, physical therapists and physiatrists. The team conducted interviews with practitioners to understand patient flow and diagnostic imaging requests. In addition, TVL Associates were instrumental in developing the due diligence materials that were used by Ortho Kinematics to successfully close a new round of funding.
The latest: TEXO Ventures and PTV Sciences recently led a $2.5 million investment in Ortho Kinematics. These new funds will enable the company to complete a comprehensive clinical study of the KineGraph VMA technology, achieve regulatory clearance and hire key sales personnel. Ortho Kinematics has already brought on industry veteran David Miller as VP of Marketing and Sales.
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