What kind of text should I be using to attach my links to?
Use key words. These are strong content related terms that you find in your text. Make sure your anchor text is also related to the content of the link, especially when linking internally. Don't use words like "here" as your text anchor, instead use words like "Business opportunities."
How many links should I have on my page?
For SEO purposes it is good to have links to pertinent information but you don't want to have so many links that your page is just a space to jump to other pages with better content. Be judicious and make sure your links are specifically related to your content on your page.
I linked to the wrong thing!! What do I do?
Just highlight the link in your text editor and select the icon of the globe with the broken link, it will remove the link and then you can put in your proper link.
My external link keeps showing up as an error when I click on it. Why?
The problem with external links is that sometimes they break and it is up to you to make sure anything you link to from your page is actually a functioning link. It's a very good idea to check your external links periodically.
I want to link to something in shared content, why doesn't it work?
It just doesn't. The format of shared content doesn't allow it to be linked to but you can always put it in the shared content field of your page build.