McCombs School of Business
Strategic Plan Metrics

Message from Dean George W. Gau
to members of the McCombs community

I am pleased to provide you with my second report on the progress of the McCombs School based on the assessment measures adopted in our strategic plan.

Our October 2003 strategic plan set a goal for McCombs of becoming the best public business school in the nation by 2010. To measure progress towards this goal, we committed to report metrics in three areas: student satisfaction, student placement, and research productivity. The measurements posted on the web site below cover these areas for the 2005-06 academic year.

Strategic Plan Metrics Site

When compared to the assessment results in my first report for the 2003-04 academic year:

Student satisfaction remains very high across all programs. From 89 to 97 percent of our students are to varying degrees satisfied with our three major degree programs compared to 90 to 92 percent in 2003-04. Even more impressive, on average 96 percent say they would recommend their program to other prospective students which is significantly higher than the 90 percent average in 2003-04.

Comparative MBA placement performance improved substantially. Among schools ranked by BusinessWeek in the top 20, McCombs MBA placement in 2005-06 was 13th out of the 20 schools for employment at graduation and we were tied at 6th for employment three months from graduation. These placement results are a substantial jump from 2003-04 when our MBA placement at graduation was 20th out of 20 schools and 16th for employment at three months. With Berkeley and UCLA, we now have the highest MBA placement rate for three months from graduation of any public business school. This improved placement performance reflects both the great work of our MBA placement staff lead by Stacey Rudnick as well as result of the initiative undertaken with our strategic plan to better align our MBA program with the placement market.


Research productivity remains very strong. McCombs tied for 7th place among leading business schools in research productivity compared to 8th in the 2003-04 report. With UCLA, we have the highest productivity among all public business schools. Based on data collected by the University of Texas at Dallas, research productivity is measured by counting articles from 2001-2005 in the top three to four academic journals in the seven major academic business disciplines and then ranking schools based on their faculty's share of the collective output in these very best journals. Along with other top business schools, we believe this is the best measure for comparing research productivity, and it is gratifying to see how well our faculty performed.

Our strategic plan stated that "on all measures where we can compare ourselves, we seek within the next decade to score higher than all other public business schools". I am happy to tell you that, on most of our metrics, we now have among the best performances of any public business school. I am grateful to McCombs faculty and staff for their excellent contributions to help us perform so well along with the ongoing support of our alumni, friends, and corporate stakeholders. Our school is now closing in on our goal of becoming the best public business school.

George W. Gau
Dean