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In This Newsletter
Hermes Tradition Returns to McCombs School
McCombs students get a break from end-of-semester pressure when the first Hermes Spring Fling kicks off in the Atrium. This fun and festive event
reintroduces Hermes as the School’s patron and is jointly planned by the
Undergraduate Business Council and the Office of Resource Development as a thank
you to the McCombs community. Special thanks to our sponsors Frito-Lay,
University Co-op and Compass Bank, who make this function possible. See the
Hermes Spring Fling
website for more details.
Learn more about
Hermes.
Supply Chain Management Takes Hold at McCombs
In the past 10 years, supply chain management (SCM) has emerged as a compelling
new strategy in operations management—or perhaps it would be more accurate to
say set of strategies, as SCM comprises a number of activities. And according to
Doug Morrice, a professor of management at the McCombs School and director of
the School’s Supply Chain Management Consortium, SCM is here for the duration.
Get the full story.
Nokia Exec: Expect More Convergence
As general manager of entertainment and media in North and South America for
Nokia, Nada Usina is responsible for N-Gage, the company's unique handheld video
game console that also functions as a cell phone, MP3 player, FM radio and
multiplayer gaming device. On March 11, after her keynote address at the Austin
Mobility Roundtable, Usina fielded questions about the future of N-Gage and
several rapidly converging sectors.
Get the full story.
McCombs Marketing Undergrads Aid U.S. Department of State
KXAN's R.J. DeSilva visted campus March 22 to profile the marketing efforts of
McCombs undergraduates, who have been helping the U.S. Department of State
recruit for the foreign service. With security concerns making it difficult to
recruit foreign service officers, the government turned to students at The
University of Texas at Austin to help develop new ways of attracting young
officers.
Get the full story
Watch video clip of the KXAN segment (requires Windows Media Player)
General Motors CIO Predicts Upturn in Domestic IT Employment
At a recent VIP Lecture Series, General Motors CIO, Ralph Szygenda, explained
the role of Information Technology in GM’s success.
Get the full story.
Executive Education Focuses on Strategic Marketing
Strategic Marketing: New Ideas for Challenging Times – April 21-23. Find new
ways to meet customer needs and increase profitability. Understand the process
of marketing strategy development and implementation; learn how to respond to
the latest trends in Internet marketing and how to leverage this information
explosion into higher value for your customers. Visit the
Executive Education
website
to see our 2004 listing of programs. You may also call 800.409.3932 for more
information.

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