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In This Edition
- Moot Corp Celebrates 25th Year
- Media: Cleveland’s Business Fair Ends After 10 Years
- Media: Murray Discusses Future of Undergraduate Program
- Media: McCombs Marketing Students Help Austin Schools
- Media: Brandl Discusses Impact of Stimulus Checks
- Future of Music Business Topic at McCombs Conference
- McCombs School Job Postings
Moot Corp Celebrates 25th Year
The Global Moot Corp competition, the “Super Bowl of world business-plan competitions,” will celebrate its 25th year when it unfolds Friday and Saturday at McCombs. Everybody is welcome to come and watch the action as 38 teams from countries around the world vie for the top prize. Above, Barry Kahn of the Texas champion Qcue presents his team’s e-commerce solution for helping event promoters price their tickets based on fluctuating market factors.
Read the Austin American-Statesman story.
Click here for a schedule of the presentations.
Media: Cleveland’s Business Fair Ends After 10 Years
Austin American-Statesman, May 1, 2008
For the past 10 years, McCombs IROM Lecturer Lynda Cleveland’s “City of Cleveland” business fair has anchored the fall and spring semesters, drawing together hundreds of students, faculty and businesspeople. But Wednesday marked the fair’s finale. The fair is ending because the university has decided to restructure the curriculum and replace the class, MIS 311, with one more strictly focused on data analysis.
Read the story.
Media: Murray Discusses Future of Undergraduate Program
BusinessWeek.com, April 28, 2008
 On a recent visit to New York City, Paula Murray, associate dean for undergraduate programs, sat down with BusinessWeek’s Alison Damast to discuss Murray’s vision for the McCombs undergraduate business program. Murray, a business law professor, became the dean in 2007. “We have an excellent undergraduate program,” Murray said. “It is one of the best in the country. We’d like to move it up to the absolute top.”
Watch the video.
Media: McCombs Marketing Students Help Austin Schools
Austin American-Statesman, April 29, 2008
 For the Austin school district’s plan to develop slogans and logos to get more high school students engaged in learning, officials have reached out to a slightly older and wiser demographic: college students. McCombs students this semester have been developing a marketing plan for the “small learning communities” concept currently being used in the redesign of several Austin high schools. “These students really rose to this challenge with great enthusiasm,” said Ben Bentzin, the McCombs marketing lecturer who guided the college students. "I think one of the things my students learned is that the business skills they’ve been studying are directly applicable to the nonprofit world.”
Read more.
Media: Stimulus Checks Start Hitting Mailboxes
KTRH Houston, April 28, 2008
What will millions of Americans do with the economic stimulus checks that will begin arriving in their mailboxes or hitting their bank accounts this month? Michael Brandl, senior finance lecturer, discussed the impact of the initiative and what he thinks people should be doing with the money.
Listen to the story.
Future of Music Business Topic at McCombs Conference
Sirkka Jarvenpaa, IROM professor, organized a conference dedicated to the future of music dissemination titled “Music Business and Web 2.0,” which was held at McCombs April 25. The conference, sponsored by the Center for Business, Technology and Law, brought academic researchers and music experts together for a packed presentation and lively discussion of the Web’s rapidly evolving impact on the music world. Topics included the relationship between blog buzz and CD sales and the exploration of evolving models of co-production and fan remixing. However, a panel of industry insiders emphasized that success in the music business ultimately still comes down to ‘word-of-mouth’ advertising, leaving the younger crowd to parse what that means in cyber-space.
McCombs School Job Postings
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