McCombs School of Business
Texas Magazine : Summer/Spring 2006

Books

Student Publications
“Strategic Corporate Social Responsibility: Stakeholders in a Global Environment” by William B. Werther, Jr. and David Chandler, a Ph.D. student and teaching assistant, is a textbook that examines the social responsibilities of businesses and includes many case studies. (See feature on page 28 for more on corporate social responsibility.) Chandler also co-edited “Getting Both Feet Wet: Experiences Inside the JET Program,” which contains 14 essays by teachers who have been involved in the Japan Exchange and Teaching (JET) program.

Faculty Publications
“Information Markets: A New Way of Making Decisions,” edited by Robert W. Hahn and Paul C. Tetlock, assistant professor of finance, is a collection of essays that provides a comprehensive look at the key characteristics and potential political, economic and social applications of the ever-emerging information markets.

Associate Dean Urton Anderson will release a revised edition of “Implementing the Professional Practices Framework” with a new co-author, Andrew J. Dahle, a partner at PricewaterhouseCoopers LLP, this summer. He is editor/author of the “Handbook for Internal Auditors,” published by LexisNexis/MatthewBender.

“Cases in Financial Reporting,” co-authored by Eric Hirst, associate dean of graduate studies, came out with a fifth edition this year. The book is designed to help students use financial reports.

“Restoring Trust in American Business” edited by Jay W. Lorsch, Leslie Berlowitz and Andy Zelleke features a chapter entitled, “The Auditor as Gatekeeper: A Periolous Expectations Gap,” written by Accounting Professor William R. Kinney Jr.

“Investment Analysis and Portfolio Management” written by Frank K. Reilly and Keith C. Brown, professor of finance, came out with an eighth edition in fall 2005. The purpose of this text is to help students learn how to manage their money to derive the maximum benefit from what they earn by exploring both theoretical and practical aspects of investment.

Last year, Michael Granof, professor of accounting, released his book, “Government and Not-for-Profit Accounting: Concepts and Practices,” in a new Chinese edition.

Alumni Publications
Amy’s Ice Cream, the successful Austin-based ice cream chain started by Amy Simons, MBA ’94, is featured prominently in “Alpha Dogs: How Your Small Business Can Become a Leader of the Pack” by Donna Fenn. Fenn follows Simmons’ company from its first days of business to Amy’s emergence as a beloved establishment in the community. The author asserts that Amy’s Ice Creams has sustained itself by staking a hometown claim and nurturing its community connection—one of eight key growth strategies Fenn says small businesses should employ to become an “alpha dog” company.

“Crisis,” a recently published political thriller written by Erik Qualman, MBA ’99, is a work of charity. All the proceeds Qualman receives from the sales of this book are reportedly being donated to hurricane relief funds, the 9/11 relief fund, the Brian Norkus Memorial Fund and others. “By purchasing this book, you are benefiting numerous charities that help provide a better life for so many,” Qualman says. His next two books, “Alex Azure” and “The Forbidden Door,” will be ready for sale sometime next year. For more information, visit www.american-novel.com.

In September 2006, Emmis books will publish “This Day in California History,” penned by Carl Palm, MBA ’85. Palm’s first book, “The Great California Story: Real-life Roots of an American Legend,” was released in 2004.

Doug Landoll, MBA ’01, is the author of the recently published technical guide entitled, “The Security Risk Assessment Handbook: A Complete Guide to Performing Security Risk Assessments.”

Holly Goodrich, MBA ’04, co-authored “Vault Career Guide to Hedge Funds” with Aditi Davare. The guide, which discusses hedge fund strategies, career paths in hedge funds, and the hiring process, was published in 2004.

“The Chinese Tao of Business: The Logic of Successful Business Strategy,” an examination of both Chinese and Western strategic management written by George T. Haley, BBA ’77, Ph.D. ’89, Usha C.V. Haley and Chin Tiong Tan, was published in paperback in 2004. The book also contains recommendations on how non-Chinese companies, now pouring into China, can most effectively compete and interact with Chinese businesspersons and governments.