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How to Make Money and Save the World
Who: Gary Hirshberg
Chairman and CEO
Stonyfield Farm
What: Ethics and Corporate Social Responsibility Speaker Series
When: Friday, February 8, 2008 1 - 3 p.m.
Where: CBA 3.202
Why Come: Stonyfield Farm is a model of responsible
business—profitable (they are the world’s leading organic yogurt
maker) while genuinely beneficial to the planet. Mr. Hirshberg
has a successful new book, as well, entitled Stirring it Up:
How to Make Money and Save the World.
Bio: Gary Hirshberg is Chairman, President and CEO of
Stonyfield Farm, the
world’s leading organic yogurt producer, based in Londonderry, New
Hampshire.
For the past 25 years, Gary has overseen Stonyfield Farm’s
phenomenal growth, from its infancy as a 7-cow organic farming
school in 1983 to its current $260 million in annual sales.
Stonyfield has enjoyed a compounded annual growth rate of 27.4% for
more than eighteen years, by consistently producing a great-tasting
product and using innovative marketing techniques that blend the
company’s social, environmental, and financial missions.
In 2001, Stonyfield Farm entered into a partnership with Groupe
Danone, and in 2005, Gary was named Managing Director of Stonyfield
Europe, a joint venture between the two firms with brands in
Ireland, the UK and France with more in development.
Gary joined Stonyfield Farm a few months after its start in 1983.
Initially he also directed the Rural Education Center, the small
organic farming school from which Stonyfield was spawned.
Previously, in addition to serving as a Trustee of the farming
school Gary had served as Executive Director of The New Alchemy
Institute – a research and education center dedicated to organic
farming, aquaculture and renewable energy.
A New Hampshire native, Gary was one of the first graduates of
Hampshire College in Amherst, MA, has received six honorary
doctorates and won numerous awards for corporate and environmental
leadership. He serves on several corporate and non-profit boards
including Honest Tea, Sambazon, Peak Organic Brewing Company, Dannon
Company, and Climate Counts. He is also the Chairman and co-founder
of O’Naturals, a chain of natural fast food restaurants.
Who’s invited: Open to the public.
Contact:
Dr. Julie Irwin, Director
of Ethics and Corporate Social Responsibility, Associate
Professor of Marketing