University of Texas at Austin
McCombs School of Business McCombs School of Business

Alumni & Friends Calendar

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June 2020
18
THU

The Texas McCombs Alumni Network is hosting a three-part Webinar Summer Series.The webinars will run in June, July, and August. Each webinar will be different, so please tune in for one, two, or all three! If you register, you will receive an email reminder the day of each webinar.

To participate in the webinar, you will need to create a Zoom account here: https://utexas.zoom.us/signup

Part One: "Is Franchising Right for Me?" with Stephen Maeker
Thursday, June 18, 12-1 p.m. CT

This webinar will teach participants how to investigate getting into franchising and whether or not buying a franchise is a good potential fit for them by following a sequential approach. Key topics of discussion will include: Covid-19 current environment, a general overview of franchising, candidate motivations, the primary advantages (vs opening a business yourself) and disadvantages of franchising, Franchise Disclosure Document overview, analyzing potential income, costs, 4 quadrants of franchising, investigation process and financing. 

 
Thursday, June 18
12:00pm - 1:00pm

Zoom
July 2020
7
TUES
The Texas McCombs Alumni Network is hosting a three-part Webinar Summer Series.The webinars will run in June, July, and August. Each webinar will be different, so please tune in for one, two, or all three! If you register, you will receive an email reminder the day of each webinar.

To participate in the webinar, you will need to create a Zoom account here: https://utexas.zoom.us/signup

Part Two: "Use of Logic Models to Design Programs and Obtain Funding" with James Pann

Tuesday, July 7, 12-1 p.m. CT

The logic model is an essential tool for grant writers. It is a one-page visual description of the important elements of a program: resources, activities, outputs, and outcomes. It assists with the design and evaluation of programs. An effective one can readily communicate to funders what a program is and is not, and how the program is expected to work.
 
During the webinar he will cover:
-Steps to develop a logic model
-Use of logic models for brainstorming during program design
-Use of logic models to identify funding opportunities
-How logic models can be used to strengthen grant applications
-Logic models as communication tools
-Ask me anything about logic models, program design, and evaluation
 
Pann will also share a logic model template that you can use for grant applications and projects.
 
Tuesday, July 7
12:00pm - 1:00pm

Zoom
August 2020
18
TUES
The Texas McCombs Alumni Network is hosting a three-part Webinar Summer Series.The webinars will run in June, July, and August. Each webinar will be different, so please tune in for one, two, or all three! If you register, you will receive an email reminder the day of each webinar.

To participate in the webinar, you will need to create a Zoom account here: https://utexas.zoom.us/signup

Part Three: "Discovering Differentiation: What Customer Mindset Means for Strategy" with Karla Raines

Tuesday, Aug. 18, 12-1 p.m. CT

Why does your organization matter? Why should it matter to me? 

Every time a customer considers your purpose-driven organization, they ask these two questions. "Why" is the tape running in the back of their minds. Do you know their answers? You can’t afford not to. What matters most to you is what matters most to your customer. Differentiation is determined by your customer. 
 
Join us to learn:
-What customer mindset means for strategy
-New ways to rethink competition when the old rules no longer apply
-How to avoid the Zone of Indifference 
-Lessons from the field: Hollywood and more
 
Karla Raines earned her MBA in 1993. Her quest to master the art of strategy led to a career-defining eureka moment in 2018. Her discovery? Differentiation Zone® a fresh approach to crafting strategy. 

"I’ve never had a purpose-driven leader say to me, "We want to compete on cost." None has declared that their strategy would center on being the low-cost provider in their mission area, the “Amazon” or "Walmart" of food banks, museums, or schools."

Karla co-owns Corona Insights with her husband (and LBJ School grad) Kevin Raines. 
 
Tuesday, August 18
12:00pm - 1:00pm

Zoom