University of Texas at Austin
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Marketing Labs

McCombs School of Business McCombs School of Business

About Marketing Labs

One-year program packed with valuable knowledge and skill-building opportunities
  • Own a marketing role while earning course credit
  • Obtain experiential learning in a real-life ongoing role
  • Gain exposure to executive leadership
  • Receive mentorship from a dedicated industry coach
Key Elements of Marketing Labs
  • Students are provided a company orientation and given full access to data/materials
  • Success criteria includes hard business results
  • Students are compensated for spring and fall semesters at rate comparable to minimum wage
  • Summer internship guaranteed at sponsoring company
  • Executive coaching provided to students
  • Work on a team of two students in the program
  • Earn six credit hours
  • All 1st year MBA students are eligible to apply

Current Companies

Dell
  • Join Dell's Internet of Things (IoT) Marketing team or Operations & Client Solutions team
  • Lead analysis on current Dell business opportunities
  • Participate in Dell's world-renowned summer internship program with other MBA interns from top schools
  • See Flyer
AT&T
  • Join the AT&T Partner Exchange, a fast-paced start-up within AT&T
  • Lead market insights and research efforts to analyze the Internet of Things (IoT) marketplace and influence innovation
  • Drive several key marketing communication initiatives
  • Combine your talents with AT&T’s collaborative and dynamic team to gain real-world business experience
  • See Flyer

Additional companies in 2019

  • Frito-Lay
  • ExxonMobil

Marketing Labs Fair

Tuesday, October 30
3:00 pm – 5:30 pm
Rowling Hall, Special Events Room 
(RRH 5.210)
Refreshments will be served

Applications will be open from    October 29 – November 8