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Introducing the New M.S. in Business Analytics Degree

The IROM Department is launching a new master’s degree with a focus on Business Analytics. The application is open now, and the first class of about 50 students will join the program in fall 2013. The MS in Business Analytics is an intensive one-year program for students with quantitative or technical backgrounds. Unlike an MBA, no work experience is required, although experience can be a benefit during the recruiting process. The program’s curriculum is being developed with faculty from MIS, Statistics, Computer Science, Engineering, and other departments throughout the McCombs School of Business and across campus.

As companies collect so-called “Big Data”, there is a strong market need for professionals who can analyze this data and create actionable information. "Our goal", says Michael Hasler, program director of the MS in Business Analytics, is to “create storytellers who have the skill set necessary to analyze a significant data set and see the appropriate ‘learnings’ that can be used draw meaningful conclusions.” Several discussions with potential corporate sponsors and recruiters of MS graduates have highlighted the business need for bright, creative individuals who can use quantitative tools and models as well as effectively communicate the results.

Mike Hasler introducing the new Business Analytics degreeDr. Hasler has lead a number of information sessions on campus, which have been well-attended by students from a wide array of departments, as well as prospective students living in Austin. An info session in the AVAYA Auditorium was streamed as a live webcast, and is still available to view on the Business Analytics website. Professor Hasler and the program coordinator, Hillary Patterson, have also spoken to UT student organizations and advisors in Economics and Aerospace Engineering. Hillary has traveled to TCU and Rice to meet with advisors and prospective students. Business Analytics is a great option for math, economics, and engineering students who are facing tough job prospects.

There has been significant corporate interest in this program, led by a generous seed grant from Walmart to help launch the program. To date, we have had approximately 20 corporate meetings with interested companies that include IBM, Facebook, Chevron, Google, Frito-Lay, Phillips 66, and several others. These, and other companies, will be providing real data for use in classroom examples and projects, and the Capstone course during the final semester will conclude with an in-depth corporate-sponsored project.

Learn more about the MS in Business Analytics