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Mickey D'Armi

Mickey D'Armi

Director of Marketing

  • MBA, The Fuqua School of Business, Duke University, 1995
  • BA, Duke University, 1986
    • Mickey D'Armi is the Director of Marketing for Texas Executive Education at the McCombs School of Business, where he is responsible for the overall go-to-market strategy, market segmentation, targeting, positioning, product and service offerings, pricing, and advertising/promotional activities. Prior to this role, Mr. D’Armi was the Assistant Director of Custom Programs, where he designed custom programs, built and maintained close relationships with corporate clients, worked with faculty members, and insured that Texas Executive Education custom programs were delivered with the highest quality, service, and relevance.

      Before joining The University of Texas in 2013, Mr. D’Armi held a variety of Marketing, Brand Management, Advanced Product Development, Strategy, and General Management assignments at Ford Motor Company. Most recently, he served as Ford’s Global Marketing Launch Director, where he delivered globally-coordinated marketing strategies, tactics, communications creative development, and creative production (TV, Print, and Digital) on 10 global product launches. Prior to that, he led Ford’s Advanced Product Strategy, served as the Car Group Marketing Manager, and was the Business Manager for Ford Racing.

      Prior to Ford, Mr. D’Armi was the Assistant Director of Marketing Communications for the US Olympic Committee in Colorado Springs where he planned, organized, and directed promotional activities involving Olympians. He negotiated and executed advertising deals between numerous sponsors and Olympic athletes, driving revenue for the USOC and increasing participation in licensing and corporate partnerships.

      Mr. D’Armi also served for 7 years as an Officer in the United States Marine Corps, and enjoys a variety of outdoor activities including rock climbing, hiking, mountain biking, and running.

      Mickey D'Armi holds a Bachelor of Arts degree from Duke University and a Masters of Business Administration from The Fuqua School of Business at Duke University.

      To contact Mickey D'Armi, click here.