Faculty Spotlight: Eric Bickel

Associate Professor Eric Bickel helps leaders and teams make decisions—big decisions. Bickel has spent over two decades developing and refining the processes of Strategic Decision and Risk Management (SDRM). Under the leadership of Bickel, and with the support of Strategic Decisions Group, the new Texas Executive Education SDRM Certificate Program provides individuals and teams with a structured framework from which to formulate dynamic decisions with winning outcomes.

Fundamentally, decisions within large organizations are difficult on two fronts. First, the problems are technically complex. One must assess uncertainty, risk, and complex trade-offs. Second, large organizations with an abundance of moving parts are prone to scattered objectives, conflicts, and varied organizational complexities. “The Texas Executive Education SDRM Certificate program is unique in that it addresses both of these dimensions to help companies make the right decision every time,” Bickel says. “This SDRM certificate program really combines the analytics and the leadership, and gives leaders the tools to craft and implement high-quality strategies.”

Decision making processes are not intuitive. In fact, they are layered with biases that often sway or hamper even seasoned leaders’ abilities to make quality decisions. Overcoming biases is perhaps the most important aspect of decision making. “Your decision is no better than your best alternative,” Bickel says. “When leaders fail to fully assess strategic alternatives, they leave a lot of value on the table.”

Distilled, Bickel breaks down a few key elements to making a strong decision:

  1. Make sure you’re addressing the right problem
  2. Have a robust set of alternatives to choose from
  3. Be clear about your objectives
  4. Make sure you’re getting high-quality information
  5. Undertake insightful analytics
  6. Be a decision maker who is committed to action

Ultimately, SDRM it is designed to find the best business solution. Teams are essential to the strategy process and must be committed to alternatives. Is your team ready?  Send your team to Texas Executive Education and start their Strategic Decision and Risk Management Certificate today.

Upcoming classes with Eric Bickel:

Decision Quality –  April 24-26, 2017 and Sep 11-13, 2017
Learn how to frame strategic choices, generate alternatives, develop credible forecasts, quantify uncertainty and judge the quality of a decision at the time it is made.

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