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Kapil Jain

Kapil Jain

Senior Lecturer, Assistant Department Chair, Department of Marketing

  • Ph.D, Columbia University
  • MMS, Bajaj Institute, Bombay University
  • BTech, Indian Institute of Technology, Delhi, India

Dr. Kapil Jain is a Senior Lecturer in Marketing and a Fellow at The Center for Customer Insight & Marketing Solutions at the McCombs School of Business. He is also the Assistant Chair of the Marketing Department. He teaches graduate courses in Marketing Management, and New Product Design and Marketing. He also teaches in the Executive MBA program and has previously developed custom new product development and marketing strategy courses for Motorola, Texas Instruments, Beijing Electric, and LG Electronics.

Dr. Jain's interests are focused on the areas of marketing research, new product design, and consumer information processing. His research has been presented at various national and international forums including conferences of the European Marketing Academy, the Association of Consumer Research, the Society for Consumer Psychology, and The Institute of Marketing Science. He has also presented his research at the Hong Kong Institute of Science and Technology and the Jamnalal Bajaj Institute of Management Studies in India.

Kapil has degrees in Mechanical Engineering and Marketing from India, along with an M.Phil. and PhD in Marketing from Columbia University. He has previously taught at the Eller College of Business at the University of Arizona, the Thunderbird Graduate School of International Management, the University of Rhode Island, and the University of Florida. He is also the founder and owner of a marketing research and strategy consulting firm In that capacity he has consulted for Long Realty, the Arizona Department of Transportation, the University of Arizona, City of Tucson, and the City of Phoenix, among others.

Scheduled Classes

Product Marketing for Technical Professionals

Date
Duration
Location
Instructor

02/15/18 - 02/16/18

2-Days

AT&T Executive Education & Conference Center 1900 University Avenue Austin, TX 78705

Kate Mackie
Kapil Jain

New Product Marketing

Date
Duration
Location
Instructor

03/01/18 - 03/02/18

2-Days

AT&T Executive Education & Conference Center 1900 University Avenue Austin, TX 78705

Ben Bentzin
Kapil Jain

Mastering Marketing Mix Design

Date
Duration
Location
Instructor

11/15/17 - 11/16/17

2-Days

AT&T Executive Education & Conference Center 1900 University Avenue Austin, TX 78705

Kate Mackie
Kapil Jain

05/10/18 - 05/11/18

2-Days

AT&T Executive Education & Conference Center 1900 University Avenue Austin, TX 78705

Kate Mackie
Kapil Jain

01/19/18 - 04/21/18

Four Programs in 2-Day increments.

AT&T Executive Education & Conference Center 1900 University Avenue Austin, TX 78705

Kate Mackie
Kapil Jain
John Daly
Ethan Burris
Eric Hirst
James (Jim) Nolen
Brian Lendecky