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Texas MSM

Job Growth

The need for marketing specialists with a strong knowledge of analytics is increasing. Learn more about how the MSM can help you take advantage of this trend.

Learn More about MSM Career Opportunities

Texas MSM


The MSM offers you exciting, relevant classes taught by faculty who have made their mark both in and out of the classroom.

Meet the MSM Faculty

Texas MSM

Real Experience

All MSM students take a practicum course where they work with real businesses dealing with current issues.

Learn More about MSM's Practicum

All MSM students take a practicum course where they work on actual marketing campaigns with real local companies.

Texas MSM

Austin Business

Our curriculum was developed by practicing marketing managers and offers a great opportunity for those looking to break into the Austin start-up market.

Learn More about the Austin Community

McCombs School of Business McCombs School of Business

Choose Texas MSM

choose texas msn

The Texas MS Marketing program is the pivotal degree that transforms students' existing critical thinking skills into applied analytical training. By leveraging our research-based institution and industry leading expertise, we prepare our students for a career in a new economy—a world where data, decisions and action are intertwined. Our students will be equipped with the technical skills necessary to transform data, gather insights and develop meaningful marketing solutions. 

With the help of our cutting edge curriculum, world-class research active faculty, life in vibrant city, and capstone courses with innovative firms, we set up our students for a premier, well-rounded graduate degree. 

Apply Now   Download the MSM Program Guide

ATTEND AN Info Session

Learn more about the courses, faculty, and resources that make the Texas MS Marketing a unique, cutting-edge program.

Upcoming Info Sessions:
Thursday January 26th, 2017 5-6pm GSB 5.130 
Thursday February 23rd, 2017 5-6pm CBA 3.104
Monday March 27th, 2017 5-6pm CBA 3.104

‚ÄčSign Up Today

Upcoming Class Visits:
February 20th 9am-5pm CBA 3.202

Register Today!

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MSM Career Services

Students in the Texas MSM program have access to one of the most prominent Career Services departments The University of Texas has to offer. From evaluating potential career paths to writing great resumes to connecting with employers at networking events, our team is there to help you on your way to the position that fits you best.

Learn More About Career Services  

Watch An MSM Info Session

Can't make it to one of our scheduled MSM Info Sessions? No problem. Watch a recently held info session.

Watch an Archived Info Session