Meet the MS Marketing Advisory Council
The MSM Advisory Council is comprised of industry leaders with the purpose of advising the MSM staff on the development of the program, networking with current students, and being a resource for the capstone course or career management opportunities.



Evans Falgoust
Vice President, Sales and Market Development, Keurig Dr Pepper Inc.

Pamela Forbus
SVP and Global Chief of Insights & Analytics, Mondelēz International







K Starns
Executive Director, Center for Customer Insight and Marketing Solutions, UT McCombs

Michael Westgate
Vertical Director, Enterprise Food, Beverage, & Alcohol Advertising, TikTok
From an MSM Advisory Council Member
Jared Johnson, vice president of marketing at PepsiCo, shares his perspective on the Master of Science in Marketing (MSM) program at Texas McCombs. Learn how this 10-month, STEM-eligible program combines traditional marketing foundations with cutting-edge data analytics that empowers students to drive strategy and decision-making, tackle tangible business challenges, and deliver solutions that make a measurable impact.































