The MSBA Advisory Council is comprised of industry leaders with the purpose of advising the MSBA staff on the development of the program. Council members serve as liaisons and advocates of the MSBA Program, offer advice and guidance to the curriculum committee, and assist in student recruitment and student mentorship to strengthen the overall student experience. Members have the opportunity to participate in MSBA practicum projects, networking events, and student treks.
Data Analytics Manager
Managing Director, Enterprise Analytics
Director, Enterprise Data Science Center
Senior Director - Data & Analytics
Senior Vice President
Mike Flannagan is Senior Vice President of Intelligent Enterprise Solutions at SAP. He is responsible for products that accelerate innovation and enable digital transformation for the world’s largest companies. Previously, Mike was responsible for SAP’s Analytics products and SAP Leonardo, which includes technologies such as Machine Learning, Conversational Artificial Intelligence, the Internet of Things, and Intelligent Robotic Process Automation.
Prior to joining SAP, Mike was Global Vice President and General Manager of the Data & Analytics Software Group at Cisco. Mike is engaged with the start-up community as an angel investor, mentor and board member.
Mike is a National Association of Corporate Directors Board Leadership Fellow and is honored to serve on the Board of Directors for the Global Partnership for Sustainable Development Data (GPSDD), hosted by the United Nations Foundation. He also serves on the Board of Directors for The Data Coalition, the driving force behind the OPEN Government Data Act, which requires all non-sensitive US government data to be made available in open and machine-readable formats and establishes Chief Data Officers at federal agencies. Mike previously served on the Board of Directors for MammothDB, which was acquired by MariaDB, and as an advisor to DataRPM, which was acquired by Progress Software.
Mike earned his MBA from Auburn University, where he is now a guest lecturer and serves on the Dean’s Advisory Council for the Graduate School. He also serves on the Advisory Council for the University of Texas at Austin's McCombs College of Business.
Senior Director Business Analytics
Terrick Green is the Sr. Director of Business Analytics for the YETI inc., joining January 2019. Prior to YETI, Terrick spent 8 years with the Hershey Company. His final role, Director of Transformational Analytics, was responsible for developing and deploying Hershey’s Hadoop Cloud environment as a scalable cloud data warehouse enabling the operationalization of Data Science. Terrick spent 10 years in Walmart’s IT Division where he implemented the first Business Intelligence Organization. Terrick is currently responsible for leading YETI’s Data Science Strategy while partnering with Infrastructure to utilize cloud capabilities to fast track the Corporate Strategy for Business Analytics.
Terrick reports to the CFO to transform YETI into a “Digitally Native” company. He works to establish the Data Science Capability and deploy operational Data Science in E-Commerce and Marketing to enable the company with standardized insights delivered through data visualization and dashboards. Terrick’s Data Science team is developing predictive and prescriptive analytics to transform how YETI engages and markets to our customers to grow sales, revenue, and overall brand awareness for YETI in all channels (E-Commerce, Amazon, Wholesale, and Yeti Retail Stores). Customer trends in the market drive DTC performance - YETI will be at the forefront of Consumer Trends and Analysis through our strategic Data Science capability.
As Director of Hershey’s Business Intelligence and Analytics Terrick was responsible for engaging directly with executives across corporate functions of Finance, HR, Supply Chain, Sales, Marketing, and R&D to integrate data and insights to grow sales through intelligent business decisions. Terrick was instrumental in delivering multiple strategies in Sales, CSI, IDP, Supply Chain, and Data Strategy. Terrick designed and implemented Hershey’s Data Lake environment that delivered key projects to enable End-to-End supply chain visibility. He directed his teams transition implementation of Market data from Nielsen to IRI’s UNIFY platform that drives Wall St. market share analysis.
Terrick earned a Master of Business Administration from the University of Arkansas. He also completed his undergrad with Bachelor of Science in Computer Science through the University of Arkansas as well.
Jim Griffin is the Americas Director of Cartesian DataSciences, specializing in machine learning and advanced marketing analytics. He has twenty years of analytics, CRM, and loyalty experience in the USA, Latina America, Asia, and the Caribbean. He holds an MBA in Marketing from the University of Minnesota, is Six Sigma Black Belt trained, and did post-graduate work in Statistics.
Jim is a 2018-2019 MSBA Advisory Council Member.
Director, Procure to Claims
Lynda Jarrett leads the Procure to Claims organization within PSO IT. Her organization has responsibility for Procure-to-Pay functions supporting supply chain operations, including Global Trade, Customs, and Returns. In addition, she manages the SAP integration team. Her organization manages the global buy-sell process, strategic costing for products, all manufacturing (inhouse and outsourced), transportation planning & management, and visibility of all carrier and logistics activity for HP. In this role, her organization runs the systems responsible for $10.9B of component spend, $3.5B of strategic buys, and $20M in savings from SC optimization tied to visibility. Her organization owns multiple systems critical to day-to-day supply chain operations at HP, including Velocity, XI, PI/PO, GTS, eClaims, iCost, GT Nexus, HP Supplier Portal, and WWCOA. She is also the Procure-to- Pay IT tower lead for the Simplify program currently rolling out the new SAP S4 ERP system.
Prior to moving to this role, Lynda was the Director of Information Management Architecture and Analytics. Her team had responsibility for the end-to-end information management strategy, enterprise architecture, new technologies, research and development, and data architecture. She was also responsible for starting and implementing the Advanced Analytics practice within HP IT, which deployed enterprise wide predictive and prescriptive analytics solutions and was considered an industry leader in this field.
Lynda has been with HP since 1997, and originally joined Compaq Computers as a consultant in the Information Services team, working for EDS. Since joining HP she has worked in multiple roles and teams within the IT organization, spanning both front-end and back-end functions. Prior to HP Lynda worked for Elliptus software and held multiple roles as a consultant, writer, and EDI developer.
Lynda attended Texas A&M University and holds a Bachelor of Science degree in Business Administration, a Stanford University certification in Innovation and Entrepreneurship, and a Master’s in Project Management from George Washington University. She is a certified Customer Advocate and a member of both PMI and Mensa. She currently resides in Houston, Texas. Outside of work, Lynda’s interests include running, reading, travel, water sports, and skiing. In addition, she spends time writing, spending time with family, and is involved in animal advocacy, and other charity work.
Brian Lakey works as a Data Scientist with HomeAway.com. He is a 2017-2018 MSBA Advisory Council member.
Data Science Manager
Justin received bachelor’s degrees in biomedical engineering and liberal arts Plan II honors program from the University of Texas in Austin. He also holds a doctorate in biomedical engineering from Duke University.
J. Scott Meier
Director, Data Analytics Service
Department of Veterans Affairs
Scott Meier is the Director of Data Analytics Service (DAS) at the Department of Veterans Affairs’ Financial Services Center (FSC) in Austin, Texas, where he directs and guides service activities in support of the Secretary of VA’s “Seek to Prevent Fraud, Waste and Abuse (STOP FWA)” initiative and the United States Congress’ Fraud Reduction and Data Analytics Act of 2015 by developing and implementing internal controls processes and procedures to eliminate or minimize the potential for fraud, waste, abuse, mismanagement, and inefficient use of government system resources via advanced analytics. His contributions to FSC’s entrepreneurial activities include planning, assessing, programming, budgeting, managing, executing, directing, and coordinating management activities for Data Analytics. In addition to his responsibilities as the Director, he is a key player on the FSC Executive Steering Committee. Scott led the formulation of FSC’s first 5-year Strategic Plan as a certified Balanced Scorecard Professional.
Prior to joining the FSC, Scott worked as the Chief of Budget Formulation for the Veterans Benefits Administration (VBA), responsible for formulation, presentation and execution of the VBA’s general operating expense budget. This $2.9 billion budget provided funding to support approximately 21,000 employees who administer benefits and services to Veterans and their dependents, through VBA’s six programs at 56 regional and overseas offices. Additionally, he was an original member responsible for standing up the Office of Strategic Planning in VBA as the Executive Assistant to the Director and served as the Finance/Administration Officer at the St. Louis VA Regional Office.
Before beginning his service at the VA, Scott worked for 11 years at the University of Missouri Research Reactor, the nation’s highest powered university reactor, providing a wide range of nuclear products and services for worldwide industrial, medical and research applications. Overall, his career spanned 20 years in the nuclear field.
Scott holds an MBA from the University of Missouri with an emphasis on Public Management, a Bachelor of Science in Nuclear Technology from Excelsior College, and a Culinary Certificate from Seattle Culinary Academy. Scott proudly served in the US Navy for eight years in the nuclear propulsion program where he was a highly decorated operator and instructor.
Director, Data Science and Engineering
Whole Foods Market
Pilar Odland is the Director of Data Science and Engineering at Whole Foods Market. She has over 15 years’ experience in advanced analytics, machine learning and Big Data platforms. She started her data science journey as a statistician, then moved into a leadership role where she has established and grown multiple data science teams. Her analytical experience spans consulting, B2B and B2C companies across a variety of industries such as Environmental Engineering, Manufacturing and Grocery Retail. Pilar received her bachelor’s in Mathematics from the University of Texas and an MBA in Management Science – Statistics at University of North Texas.
Merik Markets, LLC
Partner & Chief Strategy Officer
Jake is currently a Data Scientist with EOG Resources in Houston, TX.
Senior Director Machine Learning
Brent Schneeman is the Senior Director of Data Science with DOSH. He previously served as a Senior Director in Data Science for HomeAway.com. He is a 2017-2018 MSBA Advisory Council member.
Director of Customer Insight Analytics
Doug Shaver is the Director of Customer Insight Analytics at FedEx Services, which is the largest global customer analytics team serving the family of FedEx operating companies. Analytics range across customer segmentation and profiling, program and campaign analytics, targeting analytics, triggering process analytics, decision systems, lifecycle, enterprise contact analytics, real estate decision analytics and much more. He has been with FedEx for over 18 years. Prior to his role at FedEx, he worked in the engineering guidance, navigation, and control analytics field for 11 years. Doug holds an MBA from the University of Arizona, a M.S. in Aerospace Engineering from the University of Texas, and a B.S. in Aerospace Engineering from the University of Alabama.
Lead AI Research Technologist
Partner, M&A Operations and Analytics
President, Zebra Retail Solutions
Ed Tonkon is President of Zebra Retail Solutions, a subsidiary of Zebra Technologies,
a $4B NASDAQ listed publicly traded technology company. Ed has over 25 years of senior executive leadership experience in the publicly traded and private equity corporate environments of retail and business-to-business outsourcing, with a substantial logistics component. Ed was formerly CEO of Hart Systems, LLC which was acquired in December, 2013 by Zebra. Previously, Ed was CEO of Noble Logistics a leading national provider of time critical logistics services to the wholesale automotive parts industry.
From 1999 to 2005, Ed was CEO and member of the Board of Directors of WIS International, the world’s second largest physical inventory management and merchandising services business with over 14,000 employees.
Prior to WIS, Ed’s background includes serving as President and General Manager of Huffy Service First, a former subsidiary of Huffy Corporation, and the only nationwide provider of product assembly services to retail. He also held various management posts with Southland Corporation and Chief Auto Parts in Dallas, including Controller positions for the Chief Auto Parts stores division and distribution center.
Tonkon has been a featured speaker for annual conferences of The National Retail Federation Annual New York Conference on Omnichannel, Auto Team America, National Association of Chain Drug Stores, the American Logistics Association, The Lean Enterprise Institute and The Association for Manufacturing Excellence in the subjects of Inventory Management, Lean practices and Transportation logistics.
Tonkon is a 3rd generation Longhorn and earned a Bachelors of Business Administration degree in Finance from the University of Texas at Austin. Ed serves on the University of Texas System's Chancellor's Council Executive Committee, the McCombs School of Business Masters of Science in Business Analytics Advisory Board, the Hicks, Muse, Tate and Furst Center for Private Equity Finance Advisory Board and served on The University of Texas McCombs School of Business BBA/MPA Alumni Advisory Board where he was Chairman from 2012-2104. Ed also serves on the RILA Asset Protection Leaders Council and their Horizons Committee.
Ed and his wife Jamie (BA Education, 1978, University of Texas) have two grown daughters.
VP, Program Management
Robert is the Head of Data Science and Advanced Analytics at General Motors. His chief duty is creating products out of data streaming from connected and self-driving cars. Robert joined GM from USAA where he was the AVP for the Innovation, Data Scientist, Enterprise Data and Analytics Office. He’s been the feature of a Forrester Research case study and articles in MIT Technology Review and Forbes for his work in marketing and artificial Intelligence.
Robert’s work with the World Bank became a highly cited publication on University/Industry research partnerships. He still works with universities in turning research into solutions for General Motors. He’s a graduate from Texas A&M University and the University of California, San Diego. He lives in Austin with his wife and three children.
Senior Data Scientist