The Business of Sports Summit, hosted by The University of Texas at Austin, serves as the premier event of the Business of Sports Institute and brings together some of the most forward-thinking minds at the intersection of leadership and sports. The summit convenes students, faculty, alumni, and professionals interested in the business of sports, sales, sponsorships, analytics, and all the activities associated with running a world-class sports and entertainment organization, with the intent to learn, as well as advance the industry and talent pipeline.
Whether you’re interested in the application of data and analytics to improve player performance, new technology that unlocks opportunities for teams to better connect with their fans, or building a global brand, you’ll find insights that you can take with you in your career. This is a unique opportunity that brings together individuals from sports business with the UT and McCombs community to build connections and amplify passions for this exciting and growing field. Join us for insightful programming, our research showcase, as well as networking and mentorship opportunities.
8-9 a.m.
Event Check-in Opens
Coffee and Breakfast Tacos
Explore Research Showcase
9-10 a.m.
Student Networking Event (separate registration required)
10 a.m.-3:30 p.m.
Summit Programming and Lunch
11 a.m.-4:30 p.m.
Scorability Alumni Showcase
3:30-4:30 p.m.
Mentorship Meet-Ups (for admitted Mentorship Program students)
Check out a recap of BOSS 2024
Location and Parking
Robert B. Rowling Hall – Crum Auditorium (1.400)
The University of Texas at Austin
300 W Martin Luther King Jr Blvd
Austin, Texas 78712
Paid parking available at Rowling Hall Garage
We strongly recommend using rideshare, as parking will be very limited.
Rideshare drop off address: 300 W 20th St. Austin, TX 78712