Details: Author of If You’re So Smart, Why Aren’t You Happy? Raghunathan’s research delves into the correlation between career success and what he calls life success. Most people count happiness as one of their most desired goals—more important than making money, being successful, and skilled. Yet very few devote time and effort to reflect on what it takes to lead a happy and fulfilling life. Prof. Raghunathan will discuss one of the most important reasons why greater wealth, fame, and education do not automatically translate into greater happiness: the “scarcity mindset.” This mindset refers to the perception that the surest way to success is through grasping and hoarding the things that one wants.
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About Dr. Raj Raghunathan: Dr. Raj Raghunathan is professor of marketing at the McCombs School of Business at The University of Texas at Austin. He is interested in exploring the impact that people’s judgments and decisions have on their own happiness and fulfillment. Raghunathan's work has appeared in top journals, including The Journal of Marketing, The Journal of Consumer Research, The Journal of Marketing Research, Journal of Consumer Psychology, Organizational Behavior and Human Decision Processes, Information Systems Research, and The Journal of Personality and Social Psychology. His work has also been cited in several mass media outlets, including The New York Times, The Los Angeles Times, Austin American Statesman, The Houston Chronicle, and Self magazine. Raghunathan is an award-winning teacher who has taught in several international programs, including students from India, Thailand, Finland, and China. Raj writes about his views on happiness, creativity, and leadership on his popular Psychology Today blog (with over 800,000 page views at last count), Sapient Nature.