GOOD IDEAS DON’T SELL THEMSELVES
They must be sold! Acquire expertise to gain support for your ideas with ease. Analyze how political intelligence and persuasion acumen affect your success in convincing others to see your vision and support your ideas. Know how to effectively construct and deliver your message, position and differentiate your ideas, generate loyalty and commitment, and overcome resistance to be more persuasive.
Upcoming Sessions
WHAT YOU'LL LEARN
Become a more influential leader by developing a better understanding of how to effectively advocate for your ideas and vision.
Deliver Effective Messages
- Present ideas with impact and impetus
- Develop and implement an internal branding strategy that will build your credibility
- Construct and deliver persuasive messages that work in any context
- Understand how to build and expand your own personal power
- Use narratives and stories to communicate a message
- Analyze situations and tailor your messages to motivate different audiences
Gain Support and Loyalty
- Gain support from your alliances and networks
- Generate loyalty and commitment to a vision from colleagues
- Inspire and spread change throughout your organization to reach common goals
- Engage your team to share responsibilities and eliminate bottlenecks and barriers to good ideas
- Become fluent in multiple techniques for influencing others
- Expand your ability to diagnose the sources of power in your organization
- Improve communication channels which leverage employee knowledge at every level
Persuade Others
- Meetings are where the gladiators of business come together: Learn how influential leaders effectively persuade others in meetings
- Confidence makes others see you as competent: How to sound and act competent
- Discover new research findings on effective persuasion
- Overcome objections and resistance to persuasion
- Decipher how to frame issues to make people want to adopt your ideas
- Flipping the equation: Learn how to say “no” when people are trying to influence you
- Understand the role of power in leading others
Effectively Use Power, Trust, and Social Networks
- Build and learn different forms of personal power, for gaining support and overcoming obstacles
- Understand the dimensions and consequences of trust, and how it is a multiplier of persuasive power
- Know when to emphasize different trust dimensions in relationships with others
- Learn what a social network is, and how to position yourself within one
- Leverage a “brokerage” position in a social network to acquire unique information and influence others
ATTENDING THIS COURSE
This course is appropriate for executives and managers in leadership roles.
Team/Group Registration: Organizations often send pairs or small teams, to support the launch of new initiatives. Contact us to learn more about registering a group.
Course Requirements: There are no prerequisites for this course.
Course Credit: Participants earn 2.8 CEUs / 28 CPEs and 2 Texas Executive Education Certificate Credits. Our classes are also available for university credit. Please contact us for more information.
Course Schedule: This course is 5 days long and the schedule is as follows: Monday: 1pm-4:30pm; Tuesday-Thursday: 8:30am-4:30pm; Friday: 8:30am – 12pm.
Instructors
Sharon E. Jarvis
Professor, Moody College of Communication & Associate Director, Annette Strauss Institute for Civic Life
David Harrison
Charles & Elizabeth Prothro Regents Chair of Business Administration, Department of Management
Gaylen Paulson
Associate Dean, Director of Texas Executive Education & Senior Lecturer, Department of Management
Managing People in a Technical World
As an engineer, we do not get much "soft skill" training. The courses I have taken at UT have filled that gap and provided me with a wealth of knowledge to be an effective manager of people in a very technical world.
Get Personalized Guidance
Not sure which program is right for you? Our team is available to provide individualized support and help you identify courses or certificates that best align with your professional development and career goals.
REIMBURSEMENT OPTIONS
Learn more about course credits and options for course reimbursement. Get tips on the best way to approach your manager and download a customizable template to facilitate making the ask.
COURSE LOCATION
In person courses take place at the AT&T Executive Education and Conference Center and adjoining Rowling Hall on the UT campus in Austin. These world-class facilities provide a comfortable and convenient learning environment, with direct access to the 40 acres of campus and within walking distance of downtown Austin. Live online and on-demand course options are available for many courses.
Demonstrate Your Expertise with a Certificate
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Resources
Advocacy & Influence: Gaining Support for Your Ideas & Vision
Great ideas don't sell themselves - they must be sold! Learn vital tactics to help you influence others and champion your ideas.
Negotiating Across the Virtual Table: How to Leverage Digital Tools Successfully
Using virtual channels effectively in your negotiations can have a positive impact on your outcomes.
Push and Pull: Understanding Resistance to Change
Understanding how your team works allows you to anticipate resistance before starting a change initiative.
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