University of Texas at Austin


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Departments | Marketing

Department of Marketing


Marketing Undergraduate Program Ranked #4 by U.S. News & World Report

Marketing MBA Ranked #6 by Princeton Review

  • The McCombs Marketing degree prepares students to succeed in fast-paced marketing environments. 
  • Students learn about the latest and emerging trends in marketing practice, even as they receive a rigorous and enduring academic foundation in the scientific disciplines that underlie marketing. 
  • The multi-disciplinary curriculum extends outside the classroom to include real-world, hands-on, and global experiences, where students are encouraged and supported to pursue marketing internships and study abroad opportunities, which further prepare students for a career in marketing.